Are you using any of the social media sites to promote your business? Are you posting videos on YouTube about who you are, what your company has to offer, and what your products or services are? If you don’t, you are not connecting with millions of potential customers and you could probably use the services of a Social Media Manager. Using an experienced Social Media Manager will allow you to concentrate on running your business, while they advertise it, promote it, and manage it across the entire social media network for you.
What can Social Media Management Company do for you ?
First, let’s define what social media is. It is every site on the internet where social interaction takes place. Sites like Facebook, Twitter, MySpace, Linkedin, StumbleUpon, YouTube, Blogger blogs, WordPress blogs, Reddit, Digg, Delicious, eBay, and Craiglist are the most popular ones. There are many other social media sites of different kinds that may or may not be appropriate for your type of business. Your social media manager will be able to recommend which sites are best suited for your type of business.
So what a social media management company does for each business is set up and customize your profile on the most popular and appropriate social media sites, and then manage them on a daily basis for you. This entails posting on Facebook and on Twitter and making new friends and followers, posting blog posts that may include videos, and moderating and replying to any comments on all three of these sites. He is also making connections on Linkedin, and posting videos about your products, services, and special promotions on YouTube. He is also finding and using any other social media site that is suitable for your business. As an example, if your products are aimed at the youth market, having a MySpace account is a good idea. If your products are not aimed at the youth market, having a MySpace account wouldn’t be a good fit for your business.
Many business owners don’t understand how social media sites work. There are certain rules for each site, and to do something on one site would be unethical or break the rules on another site. They also don’t know what to say to their potential customers, or don’t have time to sort through all of the comments and reply to each one. Many business owners don’t have the time to stop running their business to learn how each social media site actually works, and it’s a lot less expensive to hire a free lance social media manager than to hire one full-time at a hefty salary with full benefits.